Building ventures that make life make more sense

Founded by Tiffaney Rideaux, Yenaffit is a strategic holding company and creative engine. Every venture here began as a solution to something real—something lived. From publishing to AI infrastructure, from rural revitalization to eco-commerce, this is what it looks like to design businesses around authentic need.

Meet the Builder Behind It All

Tiffaney Rideaux builds because she has to. The ideas come fully formed—coded with purpose, shaped by real-world friction, and grounded in personal need.

She doesn't separate life from business. She listens, lives, and then builds what's missing.

Over time, those solutions became ventures. What started as survival strategy turned into sovereign systems—businesses with long tails, sharp edges, and deep roots.

Tiffaney's work is driven by intuition, backed by precision, and designed to scale quietly.

"I build what I need to exist in the world I want to live in."
Tiffaney Rideaux, Founder & Visionary
3 Active Ventures
5+ Years Building
Ideas in Motion

Ventures That Came From Living

Each business solving real problems with intentional design.

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MollyRusty

Publishing

A publishing house that tells the stories we were never handed. Crafted for children—and for the adults raising them with truth.

Published on Amazon Learn More →
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COOai

AI/SaaS

An AI-powered command center for small business builders. Designed for founders who create like artists and execute like engineers.

Launching Soon Learn More →

Insights & Buildwork

Unspooling the process—what sparked each idea, what it taught me, and what I'm learning next.

"The Seed That Became Yenaffit"

Reflecting on the origins of intentional building and how personal need became business strategy.

Read More →

"Reclaiming Time, Rewriting Structure"

Building businesses that honor life rhythms instead of fighting them. It's about the name.

Read More →

"How a Failed Business Model Birthed the Right One"

Lessons in pivoting with purpose and finding strength in strategic failure.

Read More →

Help Grow What's Already in Motion

If something here resonates—if you see yourself in this kind of work—you're welcome to contribute to the build.

Encouragement

Share your thoughts, questions, or just say hello.

Resources

Know someone who should connect? Making an introduction.

Financial Support

Direct contributions to fund new ventures and research.

Ready to Support?

I accept support in many forms: encouragement, resources, aligned ideas, or intentional giving.

Support the Mission

Want to Reach Out?

I keep this space open. If you have a question, a connection, or an idea that belongs here, send it.

Get in Touch